The Comeback They’ll Never Forget
There’s a version of you that your kids are hoping you become.
A man they’ll follow without question.
A leader they’ll remember when you’re gone.
A hero. Not just at home, but in life.
The world tried to break you.
Tried to drown you in bills, pressure, noise, and regret.
But inside you, the fire’s still there.
BeThatDad is not a book.
It’s a comeback weapon.
A transformation blueprint built to drag you out of survival mode and into greatness.
No more guilt.
No more feeling lost.
No more wondering if you’re enough.
It’s time to reclaim your mind, your body, your pride.
Lead your family with the force of a man who refuses to be forgotten.
You either answer the call, or you disappear.
Your kids are watching.
You Decide.
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What is BeThatDad all about?
BeThatDad. is a movement dedicated to helping fathers become the best version of themselves. It’s about taking responsibility for your health, your family, and your life all whilst showing up as the dad you want to be, not just the one society expects you to be.
What makes BeThatDad different from other fatherhood movements?
BeThatDad is about being the hero in your own story. It’s about stepping up, taking control, and becoming the strong, healthy, and present dad your family deserves. This isn’t about being average. It’s about leveling up and building a life you’re proud of.
How will BeThatDad improve my life?
By following BeThatDad’s practical advice, you’ll develop healthier habits, prioritize what really matters, and become more present and engaged with your kids and partner. You’ll also gain the tools to take control of your time and start living a life that feels more balanced and fulfilling.
What’s it like being a dad today?
It’s fucking hard. Society expects you to be everything: the present dad, the provider, the handyman, the fit guy. But there’s no guide. No help. Just expectations.
This is your blueprint to change that. A no bullshit guide to leveling up in every way; becoming the strong, healthy, present dad your family deserves, while finding your me-time and crushing your goals.
Stop just surviving. Start thriving. Be That Dad.
BeThatDad.
Be That Dad Transformation Blueprint
Welcome to BeThatDad.
You know what it's like.
The pressure to juggle work, fitness, family, money...and still keep your own dreams alive.
You’re expected to do it all.
With no guide. No help. Just pressure.
BeThatDad isn’t another self-help brand.
It’s your no-bullshit transformation blueprint for taking it all back.
Your time. Your health. Your pride. Your life.
Stronger body. Sharper mind.
A family that looks at you with pride because you lead by example, not excuses.
You weren't born to settle for survival.
You were built to rise.
It’s time to level up. BeThatDad.